Ecco i libri che ti consiglio sul mondo delle startup Lean & project management Product management Start-up & modelli di business Marketing Customer experience Digital Company culture & people Altro Blitzscaling: The Lightning-Fast Path to Building Massively Valuable Companies: The Lightning-Fast Path to Building Multi-Billion-Dollar Scaleups IMPRESCINDIBILE Partire leggeri. Il metodo Lean Startup: innovazione senza sprechi per nuovi business di successo IMPRESCINDIBILE The Startup Way: How Entrepreneurial Management Transforms Culture and Drives Growth The Startup Owner's Manual: The Step-by-Step Guide for Building a Great Company Scaling Up: How a Few Companies Make It...and Why the Rest Don't Posizionamento: la battaglia per le vostre menti Scale: Seven Proven Principle to Grow Your Business and Get Your Life Back Le 24 chiavi della crescita. Come creare un business digitale scalabile e redditizio The Opportunity Analysis Canvas Venture Capital Deal Terms: A guide to negotiating and structuring venture capital transactions Founder’s Pocket Guide: Startup Valuation Startup Evolution Curve From Idea to Profitable and Scalable Business: Startup Marketing Manual Lean B2B: Build Products Businesses Want (Customer Development & Lean Startup in B2B) The Lean Product Playbook: How to Innovate with Minimum Viable Products and Rapid Customer Feedback Product Leadership: How Top Product Managers Launch Awesome Products and Build Successful Teams The Mom Test: How to talk to customers & learn if your business is a good idea when everyone is lying to you Creare prodotti e servizi per catturare i clienti (Hooked) Rivoluzione OKR: Scopri il metodo degli obiettivi e risultati chiave, per misurare quello che conta davvero Extreme Teams: Why Pixar, Netflix, Airbnb, and Other Cutting-Edge Companies Succeed Where Most Fail Delivering Happiness: A Path to Profits, Passion and Purpose Subscription Marketing: Strategies for Nurturing Customers in a World of Churn Lean Customer Development: Building Products Your Customers Will Buy Manuale di design thinking Zero to one Creare modelli di business Value proposition design Innovator's Dilemma: When New Technologies Cause Great Firms to Fail Innovator's Solution: Creating and Sustaining Successful Growth Growth hacking Marketing Built to sell Build a Business, Not a Job: Grow Your Business & Get Your Life Back Visual Meetings: How Graphics, Sticky Notes and Idea Mapping Can Transform Group Productivity